Carolyn Butler-Madden

Carolyn is the founder of brand consultancy Sunday Lunch, specialising in cause and purpose-led marketing based in Sydney, Australia. Sunday Lunch empowers its clients to build brands that behave with purpose rather than just communicating purpose as a marketing message.

Carolyn has over 30 years’ experience in the international advertising sector. She owned and led two advertising agencies before deciding to follow her passion and launch her specialist brand consultancy. Carolyn is the author of Australia’s first book on cause marketing — Path to Purpose, released in late 2017. She is a passionate advocate for businesses ‘doing well by doing good.’

Carolyn is the proud mother of a young university student who also has her own social entrepreneurial aspirations